The Forrester Wave™:
Digital Asset Management For Customer Experience, Q2 2012
OpenText Cited as a Leader in Digital Asset Management for Customer Experience
The
digital asset management (DAM) market is fragmented and in flux. With a
myriad of vendors
offering anything and everything under the name
“DAM,” application development and delivery
(AD&D)
professionals are often confused about which solution to choose. And
the evolving customer experience
management (CXM) ecosystem means that DAM must integrate with
technologies to enable the
management and delivery of compelling customer experiences.
Download Forrester Research, Inc.'s May 2012 report and discover:
- How DAM can support
enterprise applications
- Ranking results of
12 DAM vendors and where they stand in relation to
each other
- Keys
to selecting the right DAM solution for your rich media management needs
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