Find the Risk vs. Reward Balance in Social Media

Control Your Content Leadership Series 

Businesses are increasingly expected to adopt social networking tools, but it must be done with a firm grasp of the risks, rewards, and options. Hear from Open Text and Sapient in an informative and interactive discussion on achieving a state of secure corporate social networking. Learn how to:
* Determine how social media tools affect your compliance with regulatory and internal requirements.
* Identify the right types of social networking solutions for your enterprise—consumer social networking (e.g., Facebook, Twitter™) or internal solutions (e.g., Yammer™, Open Text Social Media®).
* Measure a real return on your social networking investment by understanding the value of collaboration between internal and external users.
* Develop guidelines for employees to understand the dos and don'ts of social networking while representing the organization.